About Nichole L. Reber

Nichole L. Reber is a writer experienced in journalism and marketing communications, especially with an emphasis on architecture, sustainable building, residential development, and interior design. Her career further includes non-profits, publishing, education, and public speaking. Available for speaking engagements and to lead seminars, she currently seeks employment in or around but not limited to the vicinity of Phoenix.

Freelance Writers Pay Rates

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Determining freelance writers’ determining proper payment pay rates can be confusing– for writers and those hiring them. I’ve set to writing a post about legitimate freelance rates because no one online source will cover all the questions raised by a freelancer or a client.
Freelancers don’t have the overhead of an office in some corporate building, they do, however, to earn money for rent or a mortgage for the home in which their actual office resides. They too have to pay for an Internet connection, the electricity to run that computer and the Internet equipment, and the phone. They have to pay for pens, pencils, staples, and the other requisite office supplies. Finally, while they might indeed be working naked and won’t require a wardrobe lined with Chanel suits, they still need to eat.

Here’s an indication of this freelance writer’s pay rates in the US until 2008. Another US national example is here.
For journalism, a basically-established freelance journalist should earn $1 per word. Better-established writers— those who write for magazines bigger than Florida Design or Big Builder — can earn as much as $5 per word.
For media liaison and PR projects, freelance writers’ pay rate should be at least $50 per hour. I charged $100/hour, specifically because there was no one better suited for the job in the city than I. I knew the journalists and the precise contact info the realtor needed. I knew not only what was but how to write and assemble a press kit. I was also prepared to do it on a tight deadline.
Deadlines, friends, always drive up the hourly rate or project cost by 25 to 50%.
Collateral materials and special projects should be paid at an hourly rate of $25 to $50. These projects usually entail informational interviews with the client, research, writing, editing, and formatting. The hourly rate climbs upward to $50 if subject matter is particularly technical and/or if it requires SEO work.
No writer should ever be expected to write on spec. That is, never offer only to pay if you’re happy with the writer’s work. It is the client’s onus to familiarize himself with the writer’s work before hiring him. When first interviewing the writer, check out his portfolio. Agree upon an editing portion afterward to amend parts of the work for all writing projects, except journalism. The writer can either charge hourly for that or build it into the project’s quote. (After learning the hard way, it occurred to me to build in a clause that said I would not do more than two edits.) You’re both covered that way.
Another way to ensure the comfort of both sides is to establish milestones for payments. For instance, when hiring a writer to ghostwrite your book, pay a deposit and determine other practical points at which money will be exchanged. The final payment should be small, yet not small enough to entice the writer to beg out of the project. Never utter the words, “There’s more work if I’m satisfied with this.” That’s insulting to professionals. So is “If I like this I’ll give you a higher rate for later work.” Would you like it if your boss said, “I’ll pay you only if you work for two more weeks?” Or how about if your mechanic said, “If you pay me more later I won’t sabotage your engine so that you have to come back”? Writers recognize these phrases as sure signs of a scammer.
Some projects are unique. This post, therefore, should serve only as a framework. Those wanting to hire an editor should read my post about writers switching to the editor’s role.

Kubala Washatko Architects Unites with Frank Lloyd Wright

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A religious National Historic Landmark designed by Frank Lloyd Wright gets a facelift with swoon-worthy curvilinear composition.

When administrators of the First Unitarian Society Meeting House in Madison, Wisc., wanted to build an addition onto its National Historic Landmark designed by Frank Lloyd Wright, they chose Cedarburg, Wisc.-based Kubala Washatko Architects to complete it in time for the building’s 60th anniversary. After all, it’s so easy for additions from disparate architectural eras to turn out poorly. In this case, KWA’s ability to extend Wright’s organic nature achieved breathtaking, almost seamless results.

Photos Courtesy of Kubala Washatko Architects

Wright’s massive A-frame appears like a pair of folded hands, a concept rarely achieved so articulately in religious institutes. Windows jut out horizontally from it like another pair of hands in prayer. On other façades, however, KWA used soothing curvilinear rhythms, the effect not of stark contrast but of gentle complement.

“Our religious work is concerned not with creating architectural monuments, but rather with supporting a healthy and inviting environment that contributes to the life of the congregation and its community,” according to KWA’s collateral materials. The firm seems a natural choice, pun recognized, for the congregation, which is said to be pro-environment.

The 20,000-square-foot addition includes spaces for a 500-seat auditorium, office and meeting rooms, a kitchen, fellowship gatherings, and music rehearsal. The LEED gold-certified addition, one of the 2011 American Institute of Architects Committee of the Environment Top Ten Green Project winners, is said to be approximately 40 percent more efficient than a comparable facility. The new building design features recycled content and locally-sourced materials. Carbon monoxide sensors trigger a ventilation system that provides energy savings when spaces are unoccupied. More than 90 percent of the regularly occupied areas are daylit. The addition nearly doubles the building’s footprint, and the vegetated roof and a reduction in parking spaces actually increases the percentage of pervious vegetated surface on the property.

This duo’s eco-ties obviate themselves and their respect for Wright in the design’s curvi-linear qualities, reaching verticality, and copious amounts of light, warm woods. KWA used red pine support posts from sustainably forested Menominee Indian lands in northeastern Wisconsin.

Designing for Saturday Night Live

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“Cast of Characters”

Photo Credits Suzy Drasnin

 

In a strange and fortunate stroke of luck, I was hired to be the costume designer of “Saturday Night Live” upon my graduation from Yale. Nothing I had done thus far could have prepared me for the insanity that happens live every week in Studio 8H at 30 Rock in New York City.

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